Print driving to becomeadrugdealer.com
On the site celebrity led "cartels" competed to raise the most money for KCA.
THE PUSHER'S BALL
On World AIDS Day we held The Pusher's Ball, a benefit concert to raise funds for KCA. Alicia Keys hosted the event and performed with Lou Reed, Lenny Kravitz and many others. Guests got their mug shots taken and bought "Drug Dealer" t-shirts that were packaged in evidence bags, then watched the show from seating areas that were set up like drug dens.